Julie Pointer Adams is thevisionary

With a background in visual arts, Julie creates environments through her photos, writing and design, that celebrate everyday beauty.

creator

Looped in by Tina Frey

I usually describe myself as a photographer, writer and creative consultant, but my path to getting here has involved a lot of twists and turns and included many other projects and pursuits along the way. The common thread through all of my work is an appreciation for and reverence of everyday, accessible beauty—the kind of beauty anyone can relate to, be moved by, and can observe or replicate in their own life. I’m inspired by others who are drawn to and motivated by this same kind of beauty. People who make their own path and stick to it without letting their work be dictated by trends or popular opinion. I’m also endlessly inspired by travel—something I’ve sorely missed for the past couple of years. 

As for how I got here…I’ve always been drawn to both the visual and literary world, and this is what I studied relentlessly through all of my schooling. I have a Masters degree in Fine Art, although my graduate work was less focused in the fine art world and more centered around 3D spaces and how we experience them. That led me to working for Kinfolk Magazine when it was just starting out. I helped on the editorial side of things but also directed and orchestrated their worldwide community events for several years. Eventually I moved into the freelance art direction and styling world, then I wrote and photographed a book about hospitality and home (Wabi-Sabi Welcome), and that shifted me into working more full-time in the photo and writing sphere with a stint of floral design on the side for a while. I was loaned a film camera by my uncle when I was 15 and never put it down…but it was always just a hobby and something I did personally for myself. When I started working on my first book, I decided to take the plunge and take the photos myself—something I’m eternally grateful for that I was somehow given the confidence to do. I’ve now just completed my second book which I also photographed, called, Al Fresco. This one is all about outdoor living and dining which is due out later this year. 

Describe what you create in 5 words or less.

Everyday beauty for anyone, anywhere.

What creative activities did you most enjoy when you were a kid?

I was always making something as a kid—whether drawing, painting, or designing homes for my Barbies. What I recall doing most consistently throughout my childhood (especially once I got my own room) was rearranging my furniture all the time, trying to get the space to feel just right. I’ve always been obsessed with bringing order to the chaos around me in a way that feels intuitive, personal, and comforting. 

What's the one piece of advice that changed your life?

“Attention is the rarest and purest form of generosity”—French philosopher Simone Weil said that, and I’ve had it taped somewhere prominently on my wall for years. It’s something I think about nearly every day, and something I strive for in my relationships and in my work. Let’s just say I’m a work in progress. 


What's your most memorable moment as a creative?

When I had recently finished graduate school, I remember most people I knew being very skeptical that I’d ever get a job in the realm that I focused on for my thesis project—essentially trying to make extraordinary experiences for people by creating a special space in which to share a meal and transcend the typical social barriers that keep us from talking to and engaging with strangers. Barely six months after I graduated, I was offered a job to do just that. That felt pretty good. 


What brings you joy at the moment?

Watching my 3-year-old son become transfixed and overjoyed at so many seemingly mundane occurrences and objects throughout the day is a real mood-lifter. He reminds me that there is reason to marvel at the world around us all the time. 

"The common thread through all of my work is an appreciation for and reverence of everyday, accessible beauty—the kind of beauty anyone can relate to, be moved by, and can observe or replicate in their own life."

What's your dream creative project or partnership?

For a long time (years now!) I’ve been dreaming of getting to create a space that’s entirely of my own making that I can constantly reinvent whenever I want that others still get to live in, experience, and use for their own healing. For a while I thought the dream project was to be able to create and run an artist’s retreat or bed-and-breakfast type space that I could design, decorate, and then change up whenever I get the impulse. I still think that’s a pretty dreamy idea, but being the introvert that I am, I think the ideal would be to have creative control of a place like that, but not necessarily have to be involved in the day-to-day operations of the space. I think about it regularly. 


What have you never understood?

I have never understood why certain professions and fields are so highly esteemed and compensated so well, when others—the ones that really tend to feed our souls and our spirits (like teachers, writers, poets, artists, musicians, etc.)—with the exception of a very few, usually have to really struggle in order to be valued and paid for their work. It all seems so backwards to me. 


Right now I'm feeling...

Exhausted from the past year! We had a lot of change in our life and are finally just settling into a new rhythm…all about to be upended by another baby in the next few months! But I feel hopeful and optimistic about fresh opportunities coming my way.


"I’ve always been obsessed with bringing order to the chaos around me in a way that feels intuitive, personal, and comforting."

Who is inspiring you
right now?

Ann Edgerton
@annedgerton

Ann became one of my best friends in college and I feel like we’ve grown up creatively together. She has her own interior design practice and a newly launched furniture line (Muhly Studio), and she has created some of the most breathtaking spaces—I’m constantly in awe of what she dreams up. 

Ann became one of my best friends in college and I feel like we’ve grown up creatively together. She has her own interior design practice and a newly launched furniture line (Muhly Studio), and she has created some of the most breathtaking spaces—I’m constantly in awe of what she dreams up. 

John Vitale
@john.vitale.art

John is an incredibly talented painter and whenever I see his work, I think, “I wish I did that.” He just has such an eye for color and proportion. 

John is an incredibly talented painter and whenever I see his work, I think, “I wish I did that.” He just has such an eye for color and proportion. 

Hallie Brewer
@halliebrewer_

Hallie is one of the most multi-faceted artists I know. Graphic designer, textile artist, collage artist, painter, etc. etc. She also was the designer on my most recent book, and she’s a real joy to work with in every way. 

Hallie is one of the most multi-faceted artists I know. Graphic designer, textile artist, collage artist, painter, etc. etc. She also was the designer on my most recent book, and she’s a real joy to work with in every way. 

Anna Fusco
@lordcowboy

I don’t know Anna personally but I just recently started following her work on Instagram and I find her to be a breath of fresh air. Quirky, irreverent in the best way, and living on her own terms. I love her drawings and graphic work. 

I don’t know Anna personally but I just recently started following her work on Instagram and I find her to be a breath of fresh air. Quirky, irreverent in the best way, and living on her own terms. I love her drawings and graphic work. 

What are you loving right now?

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